Job Title: Junior Digital Marketing Executive
Location: Coimbatore
Employment Type: Full-time
Job Summary:
We are seeking a motivated and creative Junior Digital Marketing Executive to join our dynamic team. The ideal candidate will assist in planning, executing, and optimizing our online marketing strategies to enhance brand visibility, generate leads, and drive engagement across various digital platforms.
Key Responsibilities:
- Assist in developing and implementing digital marketing campaigns across channels such as Google Ads, social media, email, and SEO.
- Manage and update the company’s website and ensure content is engaging and up to date.
- Create, curate, and schedule engaging content for social media platforms, including Instagram, Facebook, LinkedIn, and Twitter.
- Monitor campaign performance using analytics tools and prepare performance reports with actionable insights.
- Conduct keyword research and implement SEO strategies to improve organic traffic.
- Support email marketing efforts, including creating newsletters, segmenting audiences, and analyzing results.
- Collaborate with the design and content teams to ensure cohesive and creative campaign execution.
- Stay updated on digital marketing trends, best practices, and emerging platforms.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1-2 years of experience in digital marketing or relevant internships.
- Familiarity with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools like SEMrush or Ahrefs.
- Basic knowledge of HTML, CSS, or content management systems (e.g., WordPress) is a plus.
- Strong written and verbal communication skills.
- Creative mindset with a keen eye for design and detail.
- Ability to work independently and collaboratively in a fast-paced environment.
What We Offer:
- Opportunities for professional growth and learning.
- Collaborative and supportive work environment.
- Exposure to the latest technologies and development practices.